Result

Yesterday I wrote a candid post about how I felt now that my single has been released. For some reason, blogger didn't post it and now it's gone. But it was really great, honest.

It's strangely anti-climactic, when I think about how long the process was, from finishing recording and mixing the single (not to mention the 18 months over which the songs' writing gestated), to finally have it 'out'. It's out online, at least- if you go to the iTunes store or Amazon you'll see the three songs that make up the single (2 a-sides and a b-side) alongside an inexplicably blurry reproduction of the sleeve. I could have sworn my painting skills were sharper than that but jah well.

There's a kind of fog of war over the whole thing... There's been basically no press coverage of the release (except for that oddly hamfisted gutting I mentioned below). I met up with my manager today to assess the damage; 60% of the physical copies of the single were expected to be sent to Japan. This, due to recent events, isn't going to happen, presumably because the Japanese have more urgent issues to address right now. So now we have the very real possibility of hundreds of 7-inch DK records languishing in a stock room somewhere until they're eventually melted (is that what they do?) and turned into lino or something.

But something unanticipated happened yesterday evening. We noticed a curious spike in traffic on the facebook page, the website, the soundcloud etc. People from around the world had somehow been lead to our pages- hits had multiplied exponentially.

I was in the dumps this morning, so seeing this was extra special. When yesterday dawned and the single was released online, the DK team wasn't exchanging congratulations. We were 'putting this one down to experience', and coming to terms with the fact that we might have wasted the last six months. So even a few extra hits, and maybe a few purchases has made a big difference to me. None of it looks as bleak as it did this morning.

It took a while to work out why but my managar cracked it; Empire Of The Sun had linked to our facebook. People noticed and listened to us. Some of them liked it, so thank you Empire.

I could leave this episode here, and settle for the idea that Empire just happened to find us and were into it (which would be awesome), but I have a theory as to how they came across us, and I warn you, it's boring. But that word 'candid' is staring at me from the top of this post so I'll continue.

I'm an animator, and I sometimes work alongside a sibling of one of the members of Empire. We started talking about it once and I linked him to my stuff; so I'm thinking this is likely how they found it. I also met with Ministry in Australia a couple of years ago, who at the time rep'd PNAU so it may have happened that way as well. Either way I am very grateful. I want to get in touch with those guys and thank them in person. It was just a simple post for them but it made my day.